🔥 1. The Rise of “Soft Wellness” over Hustle Culture What’s Happening:Gen Z is burnt out and turning away from toxic productivity. Instead of “5 AM routines” and #BossBabe energy, they’re choosing gentler practices like slow mornings, digital detoxes, guided journaling, or “bare minimum Mondays.” Why It Matters:South Asian Gen Z women — especially diaspora eldest daughters and perfectionists — are finally unlearning pressure culture. Strategic Move:Create tools that support emotional rest. Think: affirmation decks, soft reminders, trauma-informed journaling prompts, or 3-minute meditations in regional languages (Hindi, Tamil, Urdu, etc.). 🧠 2. Mental Health as an Everyday Lifestyle, Not a Crisis Fix What’s Happening:Mental health is no longer a taboo…