Use Case: Campaign Post-Mortem & Performance ReviewFocus: South Asian Gen Z Women | Digital-First Brands | Community-Led Growth 🧭 Section 1: Context & Campaign Overview Why it matters:Campaigns targeting South Asian Gen Z women thrive at the intersection of identity, empowerment, and digital culture. Analysts must measure more than reach — they must capture resonance. Snapshot Example – Campaign Name: Boss Beti Energy 📊 Section 2: Defining Success – Metrics That Matter Use a 3-layer measurement model for this demographic: Layer Focus Example Metrics Awareness Visibility + sentiment Impressions, shares, saves, reach by diaspora region Engagement Participation + relatability Hashtag uses, DMs, poll responses, UGC posts Conversion Action taken Downloads,…