🔍 Audience & Platform Insights Followers: ~31M–34MEngagement Rate: High (~5–8K comments; strong saves)Profile Theme: Heavy on ads with Myntra, Mohey, Stayfree, Priyagold — minimal personal or candid contentAudience Feedback: Users label her Instagram as “just ads” and crave more relatability ✅ What’s Working ⚠️ What’s Missing / Weak 💡 Content Strategy: Humanize & Activate Campaign Message:“Not just icon, but Kiara, just like you – here for culture, community, and candid moments.” 💡 Content Ideas & Formats Theme Format Purpose #KiaraAtHome Weekly Reel – cooking, skincare, plant care Build home comfort authenticity Brand Behind-the-Scenes IG Stories – prepping for a shoot, voicing campaign loyalty Add narrative behind ads Fan Fashion Feature…