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💼 BOSS BETI AGENCY: STRATEGIC MARKETING GUIDE
For: South Asian Gen Z women launching a purpose-driven brandProject Code: “BetiBuilds” 🔖 PROJECT CONTEXT ✅ Product/Business Name: “SoulScript” — A Digital Journal + Mindset ToolkitA downloadable journaling system with 50+ culturally-rooted prompts, affirmations in Hindi/Urdu/Tamil/Bengali, and audio reflections created for South Asian Gen Z women navigating self-worth, burnout, and identity. 🎯 Target Audience: 📈 Campaign Goals: Metric Target 💸 Sales 500 digital downloads in 60 days 📧 Leads Grow email list from 250 → 1,000 🧠 Awareness 3 reels hit 10K+ reach, 5K site visits 👯♀️ Community Get 75 UGC/story shares using #MySoulScript 💰 Budget & Constraints 🔶 STRATEGIC MARKETING TASKS & DELIVERABLES 1. 🎯 CAMPAIGN STRATEGY 🧱 Campaign…