A deep dive into the Desi obsession with reputation and how to detach your confidence from others’ opinions. From what you wear to who you date, from what you study to when you get married—there’s a familiar voice that echoes in every desi girl’s head: “Log kya kahenge?” (What will people say?) Whether it’s your neighbour’s gossip or your uncle’s judgmental stares, South Asian culture can often feel like a constant performance for an invisible audience. But here’s the truth: you were never born to be everyone’s cup of chai. Your confidence deserves to be rooted in who you are, not in who others expect you to be. Let’s unpack…