Let’s explore a dynamic and exciting shift within the digital landscape: “The Evolution of the Niche,” where South Asian women content creators are boldly expanding their horizons and venturing far beyond the traditional categories often ascribed to them. We’re witnessing a powerful movement as these creators break free from perceived limitations and establish their expertise and voices in diverse areas like tech, gaming, finance, comedy, and beyond. For too long, South Asian women creators have often been predominantly visible within niches like beauty, fashion, and cooking. While these areas are undoubtedly valuable and many creators continue to thrive within them, a new wave is emerging, demonstrating the breadth of their…