• Content May 2025,  Mental Health South Asian Women

    Why South Asian Media’s Old Beauty Tropes Need to Die for the Sake of Women’s Mental Health

    It’s 2025. And South Asian women are still being taught that their value lies in the size of their waist and the fairness of their skin. This isn’t just lazy storytelling—it’s psychological warfare. From the moment a South Asian girl opens her eyes to the world, she is met with an image of beauty that is narrow, punishing, and unattainable. And where does it come from? Not just aunties and matrimonials. It comes blaring through our televisions, films, and phone screens—wrapped in “entertainment” that tells her she is too dark, too fat, too loud, too much. It’s killing our confidence. And it’s slowly killing our mental health. The Lie We’ve…