• Boss Beti Competitor Content Audits,  Content July 2025

    🎯 Desi Growth Brand Audit

    🛑 Flaws, Gaps & Assumptions 1. Broad Positioning = Weak Focus They claim to grow “personal brands, local business & info‑product businesses.” That’s three distinct verticals—each with very different needs. Messaging feels diluted. Fix: Pick one flagship niche (e.g., e‑commerce boutiques or coaching info‑products), dominate it, then expand. 2. Analytics Shock, But No Depth Headlines like “15 million+ reach,” “monthly traffic 765%,” and “10 k leads generated” pop—but what’s the timeframe? Duration? Baseline? These vague metrics hide the truth. Fix: Add context—“2.3 M organic Instagram reach in 4.5 months” (as your case study shows) is powerful. Always include timeframe and sources. reddit.com+2desigrowth.com+2reddit.com+2 3. Flagship Service Not Clear They list six services: from social…