Source: Madhav Mistry If you’ve ever wondered what it takes to grow a brand like Boss Beti—one built for unapologetically ambitious South Asian Gen Z women—then let me take you behind the screen. As Boss Beti’s full-stack marketer, I don’t just look at one aspect of marketing. I think holistically—about community, culture, content, tech, and tools. In a world where identity, wellness, and hustle culture intersect, we’re not here to be another aesthetic Instagram page. We’re here to build a movement. And for that, I need the right tools to fuel every layer of our growth funnel—from awareness to loyalty. Here’s what’s in my marketing stack and why each tool…