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  • Content May 2025,  Mental Health South Asian Women

    Breaking the Mold: How South Asian Media’s Obsession with Fair Skin and Slim Bodies Impacts Women’s Mental Health

    May 18, 2025 /

    Let’s get real for a moment. If you’re a woman in South Asia—or part of the diaspora—you’ve probably felt it. That silent, suffocating pressure to look a certain way: fair-skinned, slim, “perfect.” It’s not just a preference; it’s a mandate hammered into every corner of our media—from TV serials and Bollywood films to Pakistani dramas. This obsession isn’t harmless. It’s damaging. It’s breaking so many women from the inside out. And we need to talk about it. The Ugly Truth Behind the Pretty Faces on Screen Every day, millions of women watch stories unfold on their screens. They see heroines with flawless, fair skin and thin bodies. Rarely do they…

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