South Asian Women and Marketing
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The Art of Meaningful Networking Without Feeling Salesy or Awkward
Networking. The word itself can conjure up images of forced conversations, awkward pitches, and a general feeling of “salesy-ness.” But networking doesn’t have to be like that. In fact, when done right, it can be a genuine and rewarding experience. The key is to focus on building meaningful connections, not just collecting business cards. Here’s how to network without the awkwardness: DO: Focus on Genuine Curiosity: Instead of thinking about what you can get from someone, focus on what you can learn from them. Ask thoughtful questions, listen actively, and show genuine interest in their work and experiences. People can sense when you’re being disingenuous, so let your curiosity…
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Turning Connections into Opportunities: My Experience With LinkedIn DMs
LinkedIn DMs. They can be a powerful tool for turning connections into real opportunities, but they can also be a minefield of awkward pitches and unanswered messages. Through trial and error, I’ve learned a few things about how to use LinkedIn DMs effectively. Here’s my experience and some advice: DO: Personalize Your Messages: Generic connection requests and DMs are easily ignored. Take the time to research the person you’re contacting and personalize your message. Mention something specific that resonated with you about their profile or their work. This shows you’ve done your homework and are genuinely interested in connecting. DON’T: Immediately Pitch Your Services: Resist the urge to immediately pitch…
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How Engaging on LinkedIn Helped Me Find Clients & Collaborations
How Engaging on LinkedIn Helped Me Find Clients & Collaborations LinkedIn. It’s not just a digital resume; it’s a dynamic platform for building connections, showcasing your expertise, and—crucially—finding clients and collaborations. My own experience has shown me just how powerful consistent and genuine engagement can be. Here’s how it worked for me: DO: Define My Niche and Target Audience: Before I started actively engaging, I clarified who I wanted to reach. What were my specializations? What kind of clients was I looking for? Defining my niche helped me target my engagement and connect with the right people. DON’T: Just Broadcast My Own Content: Early on, I realized that simply sharing…