🎙️ “Bollywood Meets Brand: What Gen Z Boss Betis Can Learn from Celebrity Content Strategy”
🎯 Audience:
South Asian Gen Z women who are building personal brands, creative businesses, or marketing careers—and want to apply celebrity-level content thinking to their own platforms.
📋 Webinar Agenda
✦ 1. Welcome + Context (5 mins)
“We’ve studied top Bollywood stars like Alia Bhatt, Kiara Advani, Priyanka Chopra, Kriti Sanon, Kangana Ranaut & Taapsee Pannu. Their social media isn’t just glamour—it’s a growth case study.”
✦ 2. Key Frameworks from Celebrity Strategy (15 mins)
⭐ Framework 1: The Visibility–Relatability–Monetizability Triangle
- Visibility: Reels, brand collabs, award show looks
- Relatability: Behind-the-scenes, fan polls, vulnerable moments
- Monetizability: Newsletter, NFT clubs, products, or partnerships
📌 Takeaway: Your content should not just look good. It should convert visibility into trust, and trust into income.
⭐ Framework 2: The 3C Rule — Content, Community, Commerce
- Content = regular, themed (e.g., #WorkoutWednesdays, behind-the-scenes)
- Community = fan Q&As, reposting UGC, comment replies
- Commerce = digital products, affiliate links, partnerships
📌 Takeaway: If you’re missing one of these 3C’s, your growth will flatline.
✦ 3. Step-by-Step Audit Method (10 mins)
Step 1: Assess platform baseline
→ Look at follower count, engagement rate, and recent reach
Step 2: Analyze content pillars
→ What’s missing? (No storytelling? Too many ads?)
Step 3: Build a Content Wheel
→ Rotate through Reels, Stories, Carousels, UGC, and CTA-driven content
Step 4: Track KPIs weekly
→ Story interactions, saves, shares, follower growth
📌 Use a content tracker template (offered as lead magnet!)
✦ 4. Real Examples & Insights (15 mins)
🧵 Kiara Advani
✅ Great reach, 🔴 low relatability
💡 Fix = Add BTS stories, fan fashion UGC, weekly Q&A loop
🧵 Priyanka Chopra
✅ Authority, 🔴 low intimacy
💡 Fix = Launch “Real Talk” Reel series + link funnels to newsletter
🧵 Kangana Ranaut
✅ Loyal community, 🔴 high bot %
💡 Fix = Clean up follower base + emotional UGC campaigns
🧵 Kriti Sanon
✅ Vibrant personality, 🔴 inconsistent content
💡 Fix = Weekly Reels on wellness & rituals + strong CTA messaging
✦ 5. Actionable Advice for Boss Betis (10 mins)
- Create one recurring content series (e.g., “Monday Motivation with Meera”)
- Launch a weekly audience interaction loop (polls, Q&A, fan reposts)
- Track 3 simple KPIs: saves, shares, story views
- Don’t wait for perfection—build in public like the best celebs
✦ 6. Interactive Q&A + Breakout Prompt (10 mins)
→ “If you were managing a Bollywood star’s brand… what would you change in their IG strategy tomorrow?”
🧲 Ask for Lead Magnet Ideas
“I want to offer you Boss Beti–branded downloads based on today’s session. What would help you most?”
Here are some formats to offer or ask feedback on:
| Lead Magnet Format | Idea |
|---|---|
| ✅ Google Sheets | Social Media Audit Tracker & KPI Log |
| ✅ Notion Template | Content Calendar + 3C Planner |
| ✅ Canva Workbook | 15 Reels Prompts + Caption Starter Kit |
| ✅ Miro Board | Strategy Map: Content → Community → Conversion |
| ✅ PDF Playbook | The Boss Beti Frameworks in Action (with examples) |
📢 CTA: “Drop in the chat which format you’d LOVE to download!”